Training for Customer Relationship Management

SEEU - Business Development Centre organized daily training for business community on topic:”Customer Relationship Management”
The purpose of the training was that participants to advance their knowledge about customer relationship management, role of marketing, the report of customer relationship management towards marketing, the role of information technology and benefits from the same, collection and examination of data and how the collected data (information), can be used correctly by the marketing department, human resources and sales sector.
Participants in the training were representatives of companies: Dauti Commerce, Frigotehnika2000, Screen Media, RSM, Moding, Frigoteknika Plus, Makalb, Adria Sport, etc.
The lecturer of this training was professor of the College of Business at Florida Atlantic University and members of the Academy for Marketing, Prof. Dr. Paul Sergius Koku. After completing the training, beside the acquired knowledge, all participants received a certificate from the Business Development Centre.

Business Development Center (BDC) plays the role of linking the business community with the South East European University. BDC provides management training and business consulting to individuals and organizations through the use of ICT - Information and Communication Technology.


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